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Displaying posts from the 'Design' category

vebra estate agency software integration

by admin July 20th, 2010 | Design, bespoke development | No Comments »

If you are an estate agency looking for  a highly experienced web development and design company to help make your website fly, then look no further. We are specialists in working with the leading estate agency software vebra and integrating it effectively into websites.

Rather than stick with the frame based “out of the box” vebra solution, you can keep all of the functionality that vebra provides but provide a much more engaging experience for your web visitors by making your properties look much better and providing a much more seamless search experience.

vebra and web marketing

One of the key failings of the “out of the box” approach of using the vebra content is that all of the content is presented in a single frame in your website. This is disastrous for search engine optimisation and pretty appalling for usability. Google does not like frames and cannot index all of the results, what’s more it restricts the user from bookmarking properties and other sites cannot link effectively.

There is an alternative though, and that is to free vebra from the constraints that come with it. Instead of using the data as vebra provide it to your website it is much better to use the feed instead. This frees the web developer to use this data as just that and not compromise the look of how it is presented. It also means you have an individual page per property which can be well indexed under all of those niche phrases that your prospective customers love…

We’d love to chat to you if you are using the vebra estate agency software and want to get more out of it and get more leads from your website.

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Mobile web design and development

by admin July 20th, 2010 | Design, accessibility, mobile web | No Comments »

With smartphones becoming more prevalent with larger screen resolutions and more of a “desktop feel” to the browsing experience, it really is a good time to look at creating a mobile version of your website.

Designing websites for mobile phones

However, there are still a few things to bear in mind. Even with the increased bandwidth of 3G it is not universal, especially on the move. And typically, browsing will be more restricted to the core elements on a given website. That is why the best mobile web experiences offer a variant of their website optimised for the web. This should include thinking about:

  • reducing file sizes
  • removing unnecessary code such as Javascript
  • thinking carefully about video type if targeting iPhone (no Flash)
  • what is visible on a reduced physical screen size

Just because a 4 inch screen may have 800 pixels across doesn’t mean that text is legible when designed for that screen resolution. Key things to think about when designing for a mobile phone web interface include:

  1. as a first step, create different web templates based upon modified CSS and XHTML to provide a simpler interface for mobile web browsing
  2. identify the key things that users will come to the website for and dedicate most resources and screen space to this aspect
  3. understand what browsers your audiences will be using and use a “browser sniffer” to identify the browser and deliver the appropriate web templates
  4. and remember, even though you have optimised for a smaller handheld device, the user is king, give them the option to view the standard site on their phone with an obvious link

There are a number of technical and design specific issues as well around web design for mobile devices and if you’re interested about those, we’d be happy to have a chat and see how we can help.

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Javascript menus and best practice

by admin June 29th, 2010 | Design, accessibility | No Comments »

This is a post based upon my findings on how to use javascript menus and in particular drop down menus in an accessible way. It is not meant to be a “how to” for developers nor is it definitive, it is more a comment on the accessibility argument and how to move the conversation forward.

The principle argument about drop downs fall into two camps, the designers  who are often for them because they are a good way of using space and making the layout “tidy”; and the usability types who are against them because they can be confusing, dysfunctional when there are tiered levels and hard to use for mobility impared users.

However the great usability guru himself (or luddite as others may prefer to call him…) Jakob Nielsen actually approves of drop down menus albeit in a specific format. In his article Mega Drop-Down Navigation Menus Work Well he supports large drop down boxes whilst still cautioning against regular javascript dropdowns.

Example 1 of a mega drop down navigation box

Screenshot of navigation menu from the Food Network

Mega drop downs have the following characteristics which make them better:

  1. all secondary and subsequent navigation items are visible, there is no hovering and then trying to “catch” the tertiary level in the next pop up navigation box
  2. it allows greater structure for the layout, better use of typography, space and even graphics
  3. all navigation items are visible at once
  4. they can be used as drop downs or activated from side bars as “mega fly-outs”


Example 2 of a mega drop down navigation box

Screenshot of navigation menu from a site to order custom-made envelopes

Why mega drop downs are better than regular drop downs:

  1. for bigger sites you need to scroll which hides the initial options
  2. mega drop downs support easy and obvious grouping
  3. you have a richer typography to help the user
  4. you can use imagery such as icons or pictures to support your navigation

Points to bear in mind with mega drop downs:

  1. speed is important, so ensure the interface elements display quickly
  2. allow some latency (e.g. 0.5 seconds)  after moving from a nav item to allow the user to move to the sub nav without activating a neighbouring top level nav item if it passes over it on the way to a sub nav item.
  3. keep it simple, just because you can put anything in a mega drop down doesn’t mean you should

Accessibility

Remember to code with screen readers and assistive technology in mind. There can be issues for people using mobile devices or people using screen magnifiers as the enlarged part of the menu may appear to be the only part of the menu. One way to help is to have strong visual signals for menu borders so people can follow them when they are enlarged.

And remember the standard rules of accessibility, don’t make clickable items too small, or too gimmicky.

Options for improving accessibility

See more from Jakob Nielsen to understand the finer details of mega drop down accessibility

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New Starter @ NVisage: Chris Lewis

by Lucy April 14th, 2010 | Design, News, Staff | No Comments »

Chris Lewis joined us this week as a Designer in Sandra’s team. Chris has a background in both print and web design and brings a wealth of experience to our creative department. With a BA Hons in Graphic Design and key skills including concept creation, logo design, Adobe CS4, HTML, CSS, typography, illustration & Photography, Chris is well placed for a successful and prosperous time at NVisage.

He will be working closely with Sandra in all aspects of design and we are truly pleased to welcome him  here at NVisage.

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Website launch for the Brighton Festival Fringe 2010!

by Lucy March 19th, 2010 | Design, Events, News, Staff | No Comments »

A big congratulations to the Brighton Festival Fringe who have just launched their new  and improved Website and Brochure for this years festival. Dru and his team have been working hard on this years launch and we’re really proud of the outcome!
Aside from a beautiful modern design from our wonderful design team, new functionality to the website include:

  • A greatly improved listings search called Fringle - We’d always had a powerful search engine in the site but it wasn’t something users felt comfortable with. So this year we’ve put it front and centre and focussed on usability using a 3 stage search component, simple text box (keyword search), advanced options (calendar, genre and predictive event and venue searching) and even more options for those who like to tinker - all presented in such a way as to let the user determine their needs and level of comfort.
  • Pushing data out to even more external sources. We’ve always enabled Brighton Festival Fringe to get the right data out to third parties to help promote the festival - but this year we’ve added iPhone services, bus companies, box office systems and even more sites to the mix.
  • We’ve been building on past experience and as the core registration system matures (the back-end) we’ve been able to take on-board a lot of user feedback into making enhancements, improvements and generally streamlining processes where possible. Everything from financial reporting, proofing and brochure preparation, enabling external applications and box office integration, through to the web site front-end and ticket buying processes are now all powered by the same data systems behind the scenes.

Year on year we are helping Brighton Festival Fringe  to make real world cost savings and to reach out further to disparate audiences by getting the technology platforms right in the first place.

The Brighton Festival Fringe runs from 1st -23rd May with events happening all over Brighton, so don’t miss out!!

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B2B Branding

by Lucy March 17th, 2010 | Design, Tutorial | No Comments »

The key thing to remember when defining a brand is not just to focus upon creating a design and tagline. you need firstly to consider the two fundamentals of any brand, i.e. POSITIONING  and PROMOTION.

To meet these requirements you need to identify what fundamental issues you are resolving for your prospective audience and in particular why they would go to you when they may (or may not) be happy with their incumbent service providers. So to do this we must SEGMENT your audiences. You need to answer the following questions about positioning:

1.    What are the broad audience categories you are targeting (by size, by vertical, by specific need)?
2.    What are their fundamental needs, what is going to make them feel good about your service you can offer?
3.    who is currently providing the service to them?
4.    what can you offer them as a fundamental benefit over and above these incumbents?

You also need to think about promotion. How are you going to promote and market the service? What mediums are your audiences going to most readily respond to? This is the holy grail, and you are unlikely to get it right to begin with so you need to undertake a series of test marketing campaigns to identify the optimum mediums to get high level engagement with your prospects and then to convert them.

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How to Crop Images In Microsoft Picture Manager

by Si Davies September 15th, 2009 | Design, Tutorial | No Comments »

To ensure your website stays looking as good as the day it went live, here is a useful image technique which will ensure no images bust out of your beautiful website layout.

What is cropping?

Cropping is the process of removing the outer parts of an image to improve framing of an image.

Why bother cropping?

The issue

The problem with placing an image on your website without considering where and how it will be displayed is equal to buying a large dress for a small woman without considering her size, personal colour preference or favourite material. At it’s simplest, the image size should match the size it will be displayed on the website.

Inconsistent results

Your website may have a multitude of ways of uploading and displaying images, perhaps your clever website re-sizes them and automatically crops them. You may even upload an image to your website and no matter what the width or height of the image it never busts out of the image size. No matter what technique your considerate website builder has implemented, all of these techniques are substitutes for a small learning curve which will provide you with a better consideration of web maintenance and best practice. (more…)

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