Cornelia James

Renowned glovesmith, Cornelia James, recently commissioned NVisage to design and develop an e-commerce enabled website solution. This project involved NVisage helping Cornelia James to market and sell online their fashion gloves and additional product ranges of designer hats and handbags, ladies designer evening wear, faux fur gilets, jackets and shrugs.

Search engine optimisation formed part of the website project delivery - raising search engine visibility for Cornelia James' website.

Cornelia James has successfully held and maintained royal warrant status since 1986 - to make and supply gloves to H M The Queen. Product range extends beyond the original specialism of ladies gloves to include ladies designer hats, ladies designer evening wear and accessories as well as women's fine designer handbags.

NVisage worked closely with Cornelia James to elicit and understand the nature of the company's business - delivering an appropriate e-commerce solution with a website design reflecting the retailer's niche market identity. NVisage's website solution enables users to browse and purchase haute couture fashion items online along with navigational strategies to help users keep track of their product searches.

Online marketing work for Cornelia James involved implementation of a search optimisation strategy to more effectively market product ranges which specifically include:

• A wide selection of ladies' fashion gloves including wedding gloves, ladies' driving gloves and evening wear opera gloves such as opera length leather gloves
• Women's designer hats including ladies dress hats and wedding hats
• Ladies designer handbags including summer and evening handbags
• Ladies evening wear including satin and faux fur shrugs
• Faux fur shrugs gilets and jackets