Mobile web design

At Nvisage we also specialise in mobile web design as well as web design. Our web designers understand how important mobile web design is and how good design for mobile devices can reap great benefits in terms of building a successful online brand as well as engaging instantly with existing and potential customers. With smartphones becoming more prevalent with larger screen resolutions and more of a “desktop feel” to the browsing experience, it really is a good time to look at creating a mobile version of your website.

Designing websites for mobile phones

However, there are still a few things to bear in mind. Even with the increased bandwidth of 3G it is not universal, especially on the move. And typically, browsing will be more restricted to the core elements on a given website. That is why the best mobile web experiences offer a variant of their website optimised for the web. This should include thinking about:

• reducing file sizes
• removing unnecessary code such as Javascript
• thinking carefully about video type if targeting iPhone (no Flash)
• what is visible on a reduced physical screen size

Just because a 4 inch screen may have 800 pixels across doesn’t mean that text is legible when designed for that screen resolution. Key things to think about when designing for a mobile phone web interface include:

1. as a first step, create different web templates based upon modified CSS and XHTML to provide a simpler interface for mobile web browsing
2. identify the key things that users will come to the website for and dedicate most resources and screen space to this aspect
3. understand what browsers your audiences will be using and use a “browser sniffer” to identify the browser and deliver the appropriate web templates
4. and remember, even though you have optimised for a smaller handheld device, the user is king, give them the option to view the standard site on their phone with an obvious link

How to get the mobile web design that your site deserves

For more information on how we can help create a compelling mobile web design for your existing site or create a new design from the ground up please This e-mail address is being protected from spambots. You need JavaScript enabled to view it today or call 0845 094 3331.Speak soon.