Channel Shift

Channel Shift strategy case study

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Channel shift in the social housing sector Moat is a major housing association operating in the South East of England, and Nvisage have been working with them since 2010 to develop their website into a self-service platform. Key to their channel shift strategy is to focus upon the two areas that will make a difference:
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Channel shift in the social housing sector

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Channel shift is recognised as being the movement from high cost customer transactions such as face to face and call centres to lower cost automated systems such as self-service on the web, automatic voice recognition systems, SMS on mobile phones and interactive television. Nvisage are specialists in channel shift and have extensive experience of working
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